Nowadays IT outsourcing to India has become more about superior quality rather than cheap cost. Quality is the latest buzzword and is ruling business processes and services like never before. Indian firms are now focusing on process re engineering, excellent quality enhancement, training and certification level achievements. Various ITES and BPO firms in India now have specific quality departments that are accountable for ensuring accurate, consistent services to their clients.
In the potential cutting costs will not be the only cause for outsourcing, it will be about superior quality of work. More multifaceted client services have already started substituting simple data processing, call center activities and SEO services. The higher-end functions being executed offshore these days include data mining, client data research, financial portfolio analysis, statutory reporting and inbound insurance sales, among others. Whilst multi-national firms choose to further cut costs, separation factors like skills, quality and modernism will become a driving force for IT outsourcing in India , thus making a sustainable competitive advantage. There is already a movement where activities considered for off shoring have moved up the value chain and begun to touch core functions, such as highly analytical processes.